Author Archives: Elizabeth Sealey

About Elizabeth Sealey

For the last 5 years I have worked in the Customer Advocacy department of Norwich Union (now Aviva). I was responsible for working with customer facing areas of the business to: - Identify the customer's expectations, wants and needs - Pinpoint where the gaps were in actual customer service delivery - Implement action plans to improve the customer experience

Use YouTube to create an amazing customer experience

Posted on 3 November 2010 by Elizabeth Sealey

YouTube gets 2 billion visits every day! 2 billion!! It’s the world’s second largest search engine following Google and quite often its videos are featured in Google’s results. This is where YouTube can really help you deliver an amazing customer … Continue reading →

Posted in Improve Customer Service | Tagged , , , | Leave a comment

Don’t call me mate – A practical guide on how to address the customer

Posted on 27 October 2010 by Elizabeth Sealey

My husband hates being called mate and his complaining has risen to a new fever pitch as the frequency with which he is addressed as “mate” increases. While this may seem pedantic and old fashioned to some, addressing the customer … Continue reading →

Posted in Customer Service Training, Improve Customer Service | Tagged , , | Leave a comment

Good Customer Service Infographic

Posted on 12 October 2010 by Elizabeth Sealey

The rather clever team at KISSMetrics have put together a fantastic infographic on customer service. One of my favourite parts on the graphic are the quotes which include: “A man without a smiling face must not open a shop.” Chinese … Continue reading →

Posted in Customer Service Training | Leave a comment

National Customer Service Week: Get involved!

Posted on 7 October 2010 by Elizabeth Sealey

It’s that time of the year when the Institute of Customer Service begin publicising its National Customer Service Week. Even if your organisation isn’t registered with the ICS, you should still get involved. Make this week about improving customer service. … Continue reading →

Posted in Customer Service Training | Tagged | 1 Comment